Dallas, TX, once home to roaming cowboys, is now a city of luxury and contrast—a place I visit often, still finding hidden gems like the historic Longhorn Ballroom. Built in 1950 and host to legends like Willie Nelson and Patsy Cline, it made the perfect backdrop for Welcome to Dallas. I wanted to merge cowboy tradition with modern opulence by staging a model in a rare Ferrari F40, as if she’d just pulled up looking for a two-step partner. It’s a nod to the grit, charm, and enduring appeal of the cowboy spirit in a city of fast cars and bright lights.

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